The Outside Crowd are two creative and talented portuguese filmmakers: Filipa and João! Both passionate about the surf culture around Portugal showing people who live by the sea. In their films they focus on surfing and everything that comes along with this lifestyle. We had a little chat with Filipa & João about their work …
Tell us a bit about The Outside Crowd. When did it all started and what do you guys do?
It all started in May 2015 with João. The project was born out of a need he had: to know more about the world of surf and to know people who had changed their lives because of surf. He wanted to know how things were built and what had motivated those people to change, what was the story behind that change, what changed in them. Cases of success, of people that conquered their dreams. The objective was to go get inspiration from those people and inspire others through videos. To get to what the project is today it was necessary to make experiences and meet new and different people that see and think of surf differently. Even though there’s still curiosity regarding the way things are made João’s perspective has changed completely and the technicalities are no longer a main objective of the project. Nowadays, the project has grown not only in goals, but also number. Now João is not alone and Filipa is part of the project too. She became the producer and these functions fit as a glove with her skills. Surf was never on Filipa’s mind, it was a sport, a hobby, something that people did and little did she know today she would know so much about surfing and be the producer of a project that is focused on surf culture. Surf hasn’t yet swept her feet off the ground, but is a subject that interests her more and more each day that passes. Why join The Outside Crowd? Filipa saw potencial in the project and saw the passion that moved João. That combined and becoming partner in life with João resulted in her actual position.
Together they make biographic videos that tell the story of the person behind the brand. They replaced the »how to« with the books, films, history and a panoply of information that should be shared with the community. That is The Outside Crowd.
Why did you choose the name The Outside Crowd?
It wasn’t easy to name the project. Nothing sounded right. The Outside Crowd is not a perfect nor easy name, not everyone can say it, but it has a meaning. The objective is to show what happens outside the water. But those people on the outside are also surfers, or have some relation with the sea and with surf. One day João was watching the waves and noticed the crowd inside the water. In land it was possible to see that there was a lot of people in there and that even if he tried he wouldn’t be able to recognise anyone. That’s when everything made sense. There’s a crowd in the water surfing, but there’s also a crowd outside connected to surf. And that’s how The Outside Crowd was born.
Why do you focus on surfing and the surf lifestyle?
João had recently started to surf and it just got into his blood. He was always ready to go inside the water and surf was always on his mind too. It came to the point when that was the only thing in his mind. He wanted to know everything. Learn as much as possible. João started hearing comments about how Portugal needed a project like the one he had imagined. So he found the inspiration he needed in the cases of success he wanted to know more about and launched The Outside Crowd. As the time passes, it becomes clearer to the both of us that a project like this one is necessary to the surf culture in Portugal. It is difficult because people are more focused on competition rather than culture, but it’s worth fighting for and we’ll keep on going.
What do you like the most about doing surf related films?
Definitely the people. Their stories, their way of seeing things, their line of thoughts, the way they got to where they are… All of this is what motivates us to continue doing surf related films. To be able to learn from the people we meet and shoot and to finish a video feeling that you have more knowledge than before and hopefully a new friend in life. The contact with people is by itself the best that this project gives us. Of course that working by the beach is something that can easily be a dream job, but only with sunscreen because getting home looking like a lobster is very painful.
What is the hardest part?
The hardest part so far is not being able to turn the project financially viable. We’re looking for sponsors and we’re trying to make our living through something we both like which is mainly videography and, of course, surf.
Is there any dream place where you’d like to do a film?
Portugal! This is a bit of a partial opinion, but our country is wonderful for surfing and it is promoted as a destiny of excellence, it’s even called the European California. So first of all we want to cover national ground, after that our wish is to take The Outside Crowd abroad behind the wheels of a van. To go around Europe and then go to Africa. The objective is to get to know the differences and after that we’ll see …
Do you guys surf?
João tried surfing for the first time in 2012, but he only started doing it more regularly in 2015. If you ask him he’s going to say he wishes he could do it more often. Filipa has tried it twice and wants to learn how to surf or at least stand on the board. To be fair with her, her first tries were with the wrong boards to small and thin for her to try to even stand.
Anything else we should know?
We want to continue the project. We want to produce videos, share content and show the whole Portuguese surf culture to everyone out there. We invite people to reach us if they want to see their story told or if they just want to get to know us better.